Property investing: How to choose the best neighbourhood

Knowing which neighbourhood to buy a rental home in is crucial when investing. Picture: Scott Webb/Pexels

Knowing which neighbourhood to buy a rental home in is crucial when investing. Picture: Scott Webb/Pexels

Published Oct 11, 2022

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When hunting for a home, tenants and buyers tend to look for the neighbourhood that appeals most to them, but as an investor, you need to factor other criteria into the equation.

Property remains one of the best long-term investments and if you can subsidise the cost through a rental income, even better, says Cobus Odendaal, chief executive of Lew Geffen Sotheby’s International Realty in Johannesburg and Randburg.

However, unless you are a veteran investor who already has a property portfolio, it’s always a good idea to chat to a property professional who can advise about the markets in the areas you are considering.

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“They will be able to give you insights into what tenants are looking for, the average rentals prices and so on.”

He suggests the following tips to consider when selecting a neighbourhood for your property investment:

The overall quality of the neighbourhood

“This is especially important if you are buying to enter the rental market, because the better the neighbourhood, the better the quality of tenant you are likely to have. In this instance, it’s always better to buy the smallest place in a good area than the biggest house in a shoddy neighbourhood.”

Vacancies and demand

Odendaal says it is worth doing a little online research to see how many properties are available to rent in a suburb you’re considering because if there are loads of properties for rent, you’ll be competing for tenants and, generally speaking, the higher the demand, the higher the rent you can charge.

The average rent

In order to be able to repay your loan or return your capital investment and handle other property expenses such as tax, you will need to be sure that the rental income in the neighbourhood you want to invest in will be enough to cover all this and leave you with some profits.

Property taxes and levies

“Property taxes and sectional title levies, which are compulsory, can eat into your rental income so it’s important to establish council taxes and, if you’re buying in a complex or estate, the monthly levies charged,” he says, adding: “Bear in mind that levies can be very high in some complexes and estates, with the rule of thumb being that the more facilities they offer, the higher the levies are likely to be.

Resident demographic

What type of tenants are you hoping to attract? If you’re looking at families, then the ideal property would be the three-bedroom free-standing house with the garden in a quiet suburban street; not the modern townhouse in a busy road with a vibrant nightlife.

“You should also take the time to find out about the existing demographic because if the pretty house is near a university campus, you will probably attract more students looking to share a home than the families you prefer.”

Crime rate

Vandalism, burglary, and other crimes will make your property investment a hard sell so take a drive around the neighbourhood and the surrounding areas and also ask locals about crime in the area and find out if there is a neighbourhood watch and good security patrols.

Schools

“Schools are an important factor if you are looking to attract families, and the closer your property is to a good school, the less chance of a vacancy. In addition, you can often charge a higher rent.

“And parents will find it harder to move if their kids are in a good close by school so you will probably have a lower tenant turnover.”

Amenities

Again, consider the tenants you’d like to attract. If it’s families, then look for a property that’s close to a community shopping centre with a good supermarket and a safe, well-maintained park.

“If you are aiming for young professionals, then a modern lock-up-and-go property within walking distance of shops and restaurants will be a better option, Odendaal says.

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