The Star

From Miss SA finalist to music star: KLA embraces her bold new era

Lutho Pasiya|Published
From being named a Top 35 finalist in the Miss South Africa competition to carving out her place in the music industry, KLA's journey has been one of growth, self belief and creative discovery.

From being named a Top 35 finalist in the Miss South Africa competition to carving out her place in the music industry, KLA's journey has been one of growth, self belief and creative discovery.

Image: Supplied

"Honestly, I just want people to feel something light and happy."

That simple statement from Johannesburg singer KLA captures the spirit behind her latest single, “Heat”.

At a time when many people are carrying the weight of financial pressure, personal challenges and uncertainty, the rising artist is choosing to lean into joy, confidence and self-expression.

The track marks a new chapter in her career and offers listeners a chance to escape, even if only for a few minutes. 

Built around the question: "Can you handle it?", "Heat" is playful, confident and direct. The song explores attraction, self-assurance and the importance of showing up fully in relationships and in life.

For KLA, it reflects a period when she felt creatively inspired and personally fulfilled.

"At that time, I was in such a good flow creatively," she said.

"I felt genuinely happy, carefree, inspired and excited to be in the studio again. I wanted to capture that energy in a song and create something that felt fun, confident and alive. ‘Heat’ became a reflection of that mindset for me."

The release represents another milestone for the singer, whose career has steadily evolved since her debut single, “Nobody's Looking", which introduced audiences to her music in 2019.

While that song revealed a reflective and introspective artist, “Heat” showcases someone who has grown more confident in herself and her creative direction.

"It has taught me to trust myself more," she said of her artistic journey.

"Earlier on, I constantly looked for guidance and validation in every decision that I made creatively. Over time, I have learned to trust my instincts, not only musically but also in how I move strategically as an artist. That confidence has changed everything for me."

KLA's path has never been limited to music alone. In 2020, she gained national attention as a Top 35 finalist in the Miss South Africa competition, giving audiences a glimpse into her confidence, ambition and ability to connect with people beyond the stage.

The experience became an important part of her development as a performer and communicator.

"Those experiences taught me how to communicate effectively across different platforms and spaces," she said.

"Whether it's performing, speaking publicly, creating content or doing interviews, each one helped me become more confident in expressing myself authentically while understanding how to connect with different audiences."

Alongside music, KLA has built a career in commercial modelling, digital content creation and public speaking.

Each role has strengthened her ability to tell stories and engage audiences in different ways. Those lessons now feed directly into her work as an artist.

While her music blends pop, R&B, soul and African influences, she believes her identity as an artist goes beyond genre.

"I think my identity as an artist is becoming more rooted in emotional honesty," she said.

"No matter the genre or production style, I always lead with feeling. I genuinely feel every lyric and every beat and translating that emotion in a way that connects with people is something very important to me. That emotional connection is what makes my music personal and, I believe, what sets me apart."

It is an approach that has helped her build a loyal following. Inspired by artists such as Beyoncé, Rihanna and Kehlani, KLA has focused on creating music that resonates emotionally while remaining true to her own experiences.

That emotional connection has become increasingly important in a world where many listeners are seeking comfort and relief through music.

"Absolutely," she said when asked whether audiences are craving uplifting music more than ever.

"I think that people are searching for music that makes them feel lighter and more inspired. You can even see it in the rise of uplifting content and AI-generated feel-good music online.

"We are living in intense times emotionally, so I think audiences naturally gravitate toward music that gives them a sense of freedom, joy and release."

For KLA, “Heat” was created with exactly that purpose in mind.

"There is so much heaviness in the world, so I wanted this song to feel like a bit of an escape," she said.

Rather than focusing on struggle or heartbreak, the track embraces confidence and possibility. It invites listeners to enjoy the moment and celebrate their own energy.

The message feels particularly relevant in a time when people are increasingly searching for content that leaves them feeling hopeful and inspired.

As she prepares for the next stage of her career, KLA is also looking ahead to the release of her upcoming EP, “Here I Go Again”.

The project represents years of growth both personally and professionally and promises to offer a fuller picture of who she has become as an artist.

"’Here I Go Again’ really feels like me evolving from a cocoon into a butterfly," she said.

"I have grown so much in confidence, faith and self-belief over the last few years, and that growth is reflected throughout the project.

"My sound feels more distinct and intentional now, and I am excited for people to experience every side of me on this EP. More than anything, I cannot wait to bring it to life on stage."

The title itself suggests movement, renewal and the willingness to embrace change. It reflects an artist who has learned to trust her voice and follow her instincts.

And if her latest release is anything to go by, KLA's hottest era may just be beginning.