Profitroom, a global leader in hospitality technology solutions, announced a strategic partnership with ResRequest to make safari bookings hassle-free.

Profitroom said it was excited to combine its expertise with ResRequest, a South African business management tool for easy bookings for boutique safari lodges and hotels, to enhance the consumer experience.

Tricia Wood, the Business Development Manager at Profitroom, said they were thrilled at the new strategic partnership as presently Africa had vast untapped potential in the lodge and safari market which this partnership would help to unlock.

“South Africa's tourism industry is bouncing back. Recent statistics from Stats SA show how December 2023 marked a remarkable rebound, with 3.5 million travellers recorded at the country’s ports of entry.

“Safaris and lodges play a big role in this resurgence with 68% of all interest in African safaris being shared between South Africa, Kenya, and Tanzania,” said Wood.

Ntando Bhengu, the Director of New Business Development at ResRequest, said that by integrating Profitroom’s innovative technology solutions with ResRequest's platform, customers would enjoy a streamlined booking process, ensuring a hassle-free booking experience from start to finish.

“With the Profitroom-ResRequest partnership, booking an African safari has never been easier. Travellers can expect a user-friendly interface, real-time availability, and some of the best packages and add-ons available.

“Combine that with secure payment options, and it is easy to see how this partnership will help ensure a stress-free journey into the heart of Africa's wilderness for millions,” said Profitroom.

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